Color

Color is the first thing people will recognise about our brand and the last thing they’ll remember. It’s important to use it consistently.

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Color

Color is the first thing people will recognise about our brand and the last thing they’ll remember. It’s important to use it consistently.

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Core colors

We’ll be recognised for our strong Lime and Black color palette. These are our core colors.

Core colors

We’ll be recognised for our strong Lime and Black color palette. These are our core colors.

Off Black

HEX: #151515

RGB: 10, 10, 10

CMYK: 00, 00, 00, 00

Vivid Lime

HEX: #E3FB68

RGB: 10, 10, 10

CMYK: 00, 00, 00, 00

Supporting colors

Our core colors are supported by a set of secondary colors. These are to used alongside the core colors.

Supporting colours

Our core colors are supported by a set of secondary colors. These are to used alongside the core colors.

Supporting colors

Our core colors are supported by a set of secondary colors. These are to used alongside the core colors.

Grey

HEX: #E0E0E0

RGB: 10, 10, 10

CMYK: 00, 00, 00, 00

Light Lime

HEX: #F6FFC6

RBG: 10, 10, 10

CMYK: 00, 00, 00, 00

Dark Green

HEX: #093B42

RGB: 10, 10, 10

CMYK: 00, 00,00, 00

White

HEX: #FFFFFF

RGB: 100, 100, 100

CMYK; 0, 0, 0, 0

Accessibility

To ensure everyone can use our products it’s important to ensure the right color contrast when using colors. Ensure you only use the following colors with text.

Accessibility

To ensure everyone can use our products it’s important to ensure the right color contrast when using colors. Ensure you only use the following colors with text.

White
Vivid Lime

Grey
Light Lime

Off White

Off Black

White

Off Black

Vivd Lime

Off Black

Grey

Off Black

Light Lime

White
Vivid Lime
Grey
Light Lime

Dark Green

Resources

Download BrandBook

Our BrandBook contains more information on our strategy, values and creative vision.

Figma Design Kit

Our Figma Design Kit contains all our brand assets and design system.

Resources

Download BrandBook

Our BrandBook contains more information on our strategy, values and creative vision.

Figma Design Kit

Our Figma Design Kit contains all our brand assets and design system.